MSDynamicsWorld.com (MSDW), the leading independent digital source for news and information in the Microsoft AI Business Solutions space, has announced the winners of the 2025 Marketing Impact Awards. These awards celebrate exceptional digital marketing and branding achievements across eight categories, highlighting the creativity, impact, and community engagement of ISVs and partners in the Microsoft ecosystem.…
New pre-conference marketing event will give Microsoft ISV, VAR and SI marketers a full day of strategy, insights, and peer learning to accelerate success in 2026. November 13, 2025 – MSDynamicsWorld.com (MSDW), the leading independent digital source for news and information in the Microsoft AI Business Solutions space, has announced its role as a launch…
Since 2008, MSDynamicsWorld (MSDW) has tracked the content consumption habits of the Microsoft Business Applications community; what formats get the most attention, which topics spark engagement, and how buying-stage alignment impacts results. Over the years, the equation for content consumption success has evolved. In 2021, we saw that targeting by Solution, Industry, Dynamics Product, Role,…
Partner Marketing Event 2025 Recap On May 13, 2025, marketing leaders from across the Microsoft Business Applications ecosystem converged on the Hyatt Regency Chicago to participate in the Partner Marketing Event (PME) at DynamicsCon 2025. Now in its third year, PME continues to grow, tripling its attendance from 2024 and solidifying itself as a must-attend…
MSDynamicsWorld.com (MSDW), the world’s leading independent news and information resource for the Microsoft Business Applications community, is proud to announce the winners of the 2024 Marketing Impact Awards. These awards celebrate the exceptional marketing and branding achievements of ISVs and partners across six categories, highlighting their creativity, impact, and dedication to engaging the community. “From…
November 21, 2024 — MSDynamicsWorld.com (MSDW), the world’s leading online resource for Microsoft Business Applications news and insights, proudly announces the launch of the MSDW ISV Verification Program. This first-of-its-kind initiative is designed to elevate independent software vendors (ISVs) by providing a trusted, third-party validation process. The program establishes a benchmark for ISV credibility, product…
A new digital demand gen subscription service offering continuous engagement, targeted reach, and unmatched flexibility for Microsoft ISVs and partners November 2024 – MSDynamicsWorld.com (MSDW), the leading digital resource for news, analysis, and information on Microsoft business applications, has announced the launch of its groundbreaking Premier Monthly Engagement Program. This unique, always-on subscription service for…
In collaboration with Dynamic Communities (DCI), MSDW, the official media partner for Community Summit North America 2024, is excited to introduce the Summit Launchpad program—a strategic initiative designed to help sponsors amplify their announcements and messaging before, during, and after the conference this October. The Summit Launchpad program offers a comprehensive suite of promotional activities…
MSDW to Join Summit North America 2024 as Official Media Partner The partnership will offer numerous benefits to the Microsoft business application community, extending beyond Summit MSDynamicsWorld (MSDW), the leading independent digital news and information resource for Microsoft Business Applications, announced an agreement with Dynamics Communities (DCI) to join Community Summit North America 2024 as…
How do you engage users to seriously explore your offering in a new market segment? For two Dynamics ISVs—SKsoft and Celigo—the answer nearly always involves repeated testing. Take SKsoft, which recently entered the Dynamics 365 Business Central market and is undergoing a rebrand. According to Aynsley Keller, a senior director, SKsoft relies on MSDynamicsWorld.com (MSDW)…
Pioneering Webcast Initiatives on MSDW MSDynamicsWorld.com (MSDW) has cemented its role as a premier platform for hosting over 150 ISV and partner-sponsored webcasts annually. This initiative, post-COVID, has not only maintained momentum but also exhibited impressive growth in engagement levels, evidenced by double- and triple-digit increases in key performance metrics. This remarkable expansion highlights MSDW’s…
MSDynamicsWorld.com (MSDW), the leading digital source of news and information in the Microsoft Business Applications ecosystem, is excited to announce the launch of a second podcast channel: The Biz Apps Buzz Podcast, hosted by Amiee Keenan, founder of The ISV Society. This addition complements our existing MSDW Podcast, renowned for its in-depth analysis and expert…
MSDynamicsWorld.com (MSDW), the leading news and information resource for decision makers and influencers in the Microsoft Business Applications ecosystem, has launched the VAR/SI Customer Acquisition Package, a new demand generation offering specifically for partners to connect with users. The VAR/SI Customer Acquisition Package enables partners to connect with users who don’t have a partner, or…
White papers can be magnets for a diverse set of leads at various stages of the buying cycle. Thousands of people download ISV and partner white papers on MSDW each year, and our primary research has shown that a good number of those leads are often in the information-gathering phase. Because of this, these leads…
Don’t ignore the post-webinar follow-up process—it’s the most important part! Ok, so you’ve worked closely with the MSDW team to carefully plan and execute a webinar. Leveraging MSDW’s hyper-targeting audience system, the event was promoted directly to the group of Microsoft Business Applications community members you specifically wanted to reach. This effort resulted in 100…
MSDynamicsWorld.com (MSDW), the world’s leading independent news and information resource for the Microsoft Business Applications ecosystem, has officially launched How to Sell ISV Solutions, an exciting new webcast series designed to help enhance partner proficiency in selling specific ISV solutions. Sessions will start running this Fall. ISVs understand why it is so important to establish…
As a trusted Microsoft partner, you’ve witnessed the trials and tribulations faced by Dynamics user organizations during their ERP implementations. From poorly executed system configurations to grappling with products they were never meant to use, these horror stories can send shivers down the spines of any business owner. But fear not, for you have the…
Comprehensive package empowers ISVs to drive awareness, engage with Microsoft users, and generate valuable leads for their product announcements. MSDynamicsWorld.com (MSDW), the leading news and information resource for Microsoft Business Applications users and partners, is excited to introduce the ISV Product Launch Package. This all-inclusive package is specifically designed to equip ISVs with essential resources…
At last month’s Partner Marketing Event (PME), during DynamicsCon LIVE, ISV marketers were able to engage in a great discussion on the potential advantages and disadvantages of leveraging AI tools like ChatGPT for content creation and marketing. Led by Marie Wiese, marketing expert and CEO of Marketing CoPilot, the session provided valuable insights into the…
The Partner Marketing Event (PME) held during DynamicsCon LIVE brought together top ISV marketing professionals for insightful discussions and networking. One session was hosted by Adam Berezin, Co-Founder & CEO of MSDynamicsWorld.com (MSDW), who led a conversation with three seasoned Dynamics marketers: Angie Ryan (Marketing Director, Cavallo), Christi Whipple (Partner Marketing Director – Mid-Market, BILL),…