How does a targeted online marketing campaign for Dynamics ISVs and partners square with new marketing opportunities afforded by social media? And how can your company easily and quickly make the two work together?
A new webcast from two Dynamics marketing experts—Adam Berezin of MSDW and Rick McKutcheon of Full Contact Selling—explains in detail how ISVs and partners can effectively combine targeted content marketing tools developed by MSDW together with the most appropriate social media platforms to effectively communicate with their prospects.
In his talk, Berezin describes a newly-introduced MSDW starter package that enables Dynamics ISVs and partners to launch aggressive marketing campaigns to connect with targeted Dynamics users. On top of connecting, ISVs and partners receive detailed demographic and contact information for all users who access their content, for follow-up selling purposes. McKutcheon describes how younger Dynamics users, in particular, are increasingly scouting out ISVs and partners via social media like Instagram and LinkedIn.