MSDynamicsWorld.com (MSDW), the world’s leading independent news and information resource for the Microsoft Business Applications ecosystem, has officially launched How to Sell ISV Solutions, an exciting new webcast series designed to help enhance partner proficiency in selling specific ISV solutions. Sessions will start running this Fall.
ISVs understand why it is so important to establish strong relationships with Microsoft reselling partners. Resellers also acknowledge that ISV relationships play a crucial role in helping add value for their clients and securing new Dynamics deals. But in the real world, ISVs face a constant struggle to encourage resellers to present and sell their value-added solutions to their clients.
Building a channel of knowledgeable, enthusiastic resellers of ISV solutions is not just beneficial; it’s absolutely critical. Sales efforts by Microsoft partners lead to successful deal closures and greater client satisfaction for both ISVs and resellers. For Dynamics partners, the value of mastering the art of selling ISV solutions cannot be overstated.
How to Sell ISV Solutions, a joint initiative from MSDW and PartnerTalks, is specifically designed to help ISVs empower more partners with the skills they need to benefit from selling ISV solutions effectively. From AP Automation to EDI to eCommerce, ISVs participating in this program will have the opportunity to educate partners on how to sell their specific solution.
The How to Sell ISV Solutions program is designed to attract Microsoft partner sales teams, practice leads, and executives. Each session will help one ISV share with partners tools and strategies for improving their messaging, product positioning, and selling skills, leading to the identification and closure of more opportunities. The educational material created by this initiative will be accessible on the MSDW website, making it a valuable resource for training both new and seasoned partners, internal staff, and Microsoft sellers.
ISVs can participate as the exclusive sponsor in one or more solution categories to demonstrate their expertise, connect with partners, and develop a stronger and more productive channel for their organization.
For more information on sponsorship opportunities for this series, please contact info@msdynamicsworld.com.
