MSDynamicsWorld.com (MSDW), the world’s leading independent news and information resource for the Microsoft Business Applications community, is proud to announce the winners of the 2024 Marketing Impact Awards. These awards celebrate the exceptional marketing and branding achievements of ISVs and partners across six categories, highlighting their creativity, impact, and dedication to engaging the community.
“From content creation and podcasting to branding and webcast performance, the inaugural awards recognize excellence in driving marketing innovation and delivering value within the Microsoft ecosystem,” said MSDW co-founder Adam Berezin. “MSDW is excited to recognize high-performing partners as part of its mission to empower and celebrate the contributions of this community.”
The awards celebrate the exceptional creativity, execution, and outcomes of companies that have distinguished themselves within the Microsoft ecosystem and the MSDW readership. As the awards below explain, these marketers have created high-impact content, reimagine their brands, hosted engaging webcasts, or driving meaningful conversations through podcasts.
The 2024 Marketing Impact Award winners include:
Content Performance Award – insightsoftware
This award honors the company that generated the highest number of targeted downloads and leads from their content on MSDW. insightsoftware created impactful content that resonated with our reader community.
Podcast Performance Award – Resco
This award recognizes the ISV whose podcast episode was the most popular with MSDW site members. Resco’s episode on deskless workers stood out as the top choice, demonstrating their ability to connect with and inform their audience.
New to MSDW Award – FYIsoft
This award celebrates a new MSDW partner that achieved significant success during their first campaign with MSDW, including closing a deal from their campaign early on. FYIsoft’s strong performance highlights the value of strategic messaging and impactful engagement.
Branding Award – NMB Solutions
This award honors a company that successfully rebranded to improve its positioning within the channel. NMB’s rebranding efforts, including a new logo and website, plus a targeted campaign to support the update, have significantly elevated their visibility and impact in the Microsoft Business Applications space.
Webcast Performance Award – Kanerika
This award goes to the ISV with the highest number of targeted registrants for a single webcast. Kanerika’s session on Microsoft Fabric demonstrated their expertise and ability to engage their audience effectively.
Content Posting Award – Insight Works
This award celebrates the company that contributed the most content to MSDW in a single year. Insight Works showcased their dedication to consistently educating and engaging the Microsoft Business Applications community through their assets, videos, and press releases.
About MSDynamicsWorld.com (MSDW)
Launched in 2008, MSDynamicsWorld.com (MSDW) is the world’s largest independent digital source for news and information in the Microsoft Business Applications ecosystem. MSDW provides its 100,000+ subscribers with original reporting, expert features, branded content, and online events related to Dynamics 365, Power Platform, AI, and the broader Microsoft Cloud.
Through MSDWMarketing, MSDW is a vital partner to Microsoft Business Applications ISVs and partners’ marketing teams. Globally, these ISVs and partners leverage MSDW’s digital demand generation programs to efficiently generate targeted sales leads, strengthen thought leadership, and boost brand awareness.
