There’s no denying it: ISVs play a key role in the Microsoft Dynamics ecosystem. Their solutions help close deals and boost value. But the picture is more complex than that, and the news isn’t all good. Based on data from MSDynamicsWorld.com’s (MSDW) most recent reader survey of 640 Dynamics users and partners, there remains a huge untapped opportunity for ISVs to play a more strategic role in Dynamics ERP and CRM customer and partner success.
Join MSDW co-founder, Jason Gumpert, and marketing strategist, Marilou Barsam, for a dive into our most recent reader survey. We examine the data, as well as findings from one on one interviews with Dynamics partners to answer questions like:
- What makes some Dynamics customers more successful, and can ISVs play a part?
- How do VARs approach ISV solutions and partnerships?
- How do VARs like to learn about ISV solutions?
- Can ISVs help VARs close Dynamics deals?